Vickar Automotive Group Recognized as Outstanding Corporation for 2025
Vickar Automotive Group Recognized as Outstanding Corporation for 2025
Posted on December 22, 2025

Being part of a community means more than just doing business in it. It means showing up, giving back, and staying committed for the long run. That’s why we’re proud to share that Vickar Automotive Group has been named the 2025 Outstanding Corporation, an honour that recognizes organizations making a meaningful and lasting impact through philanthropy, service, and leadership.
This recognition reflects a belief that has guided the Vickar team for decades: the best way to be part of a community is to give back to it. Under the leadership of Larry Vickar and now his sons Sam and Stephen, that belief has shaped a culture rooted in generosity, compassion, and service across Manitoba and beyond.

Impact That Reaches Far and Feels Personal
Vickar Automotive Group’s community involvement spans a wide range of causes, from major sponsorships like the St. Boniface Hospital Foundation’s Radiothon of Hope and Healing, to transformative support for ANCOP initiatives in the Philippines, where entire villages and education programs have been funded.
Closer to home, the group continues to be a steady supporter of organizations such as the Winnipeg Humane Society, L’Arche Winnipeg, Folklorama, and many others. What makes this impact meaningful isn’t just the financial support, but the time, energy, and personal connections that come with it.
A Hands-On Culture of Giving
What truly sets Vickar Automotive Group apart is its hands-on approach. Employees are encouraged to choose and support causes that matter to them personally. That empowerment creates deeper engagement, stronger teams, and a shared sense of purpose across the organization.
This philosophy aligns closely with the spirit of the Cody Serediuk Memorial Community Spirit Award, which celebrates those who go above and beyond in service and recognize philanthropy as something lived out through everyday actions.

A Legacy Built on Compassion
With Larry’s passion and Sam’s leadership, Vickar Automotive Group has helped raise millions of dollars, fostered a strong culture of volunteerism, and empowered employees to make a difference in ways that feel real and lasting. The result is a multigenerational legacy that strengthens communities and inspires others to give back.
This recognition is more than a corporate milestone. It’s a reflection of a heartfelt mission to make the world a little better, one act of kindness at a time.

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